Your Instagram Followers Are Only Part of the Story

Published 4 days ago • 1 min read

THE CONTENT MAVEN

Hi Reader!

I've been thinking about Instagram followers lately.

And considering how much fun I've been having creating Reels and sharing my everyday life, you might be surprised by where this is going. lol

I LOVE Instagram. I love the people I've connected with, the conversations, and yes, watching that follower count grow. But I've also been thinking about what happens when we build an entire audience on a platform we don't control.

Actually, I'm always thinking about that. lol

Because having thousands of followers doesn't necessarily mean you have a way to reach those people outside Instagram.

And I don't think the answer is to stop making Reels or turn every Story into a sales pitch.

There's a much better way to think about it.

Today I'm talking about the difference between followers, website visitors, email subscribers, and the relationships we're actually building online.

☕ Read: You Have Instagram Followers. But Do You Actually Own Your Audience?

Because I want to keep having fun on Instagram AND build something that lasts beyond the algorithm.

I think we can do both. 🤍

Talk soon!

Jess
The Content Maven

600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246
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